Counterpoint Series: Management by Objective

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Vector Consulting Group primarily focuses on the implementation of pull based systems across sectors in operations, sales, distribution, engineering and project domains. In essence, it implies that that the creation and movement of inventory of physical goods or knowledge across work centers or warehouses is based on immediate demand pull rather than predefined forecasts, project plans or targets.

The management styles which support push based operations are not conducive for supporting pull based operations. Pull based operations require a different set of leadership and people management paradigms to sustain the process. Very few organizations in the world run on pull systems, while a vast majority have push systems. Hence conventional experiential know-how of most managers is from the conventional world of push systems.

Counterpoint is a series of animation videos which explains management leadership paradigms which essential to support and sustain pull based operations. They are common sense but are contrarian to the common practices in organizations.

Each video provides a unique insight and can be viewed in isolation. But the insights across videos are dependent on each other. In total it provides a viable alternative to a typical top-down pyramidal organization, prone to chronic conflicts across departments and hierarchy.

Three chapters have been released till date and the subsequent ones will be realised soon. Watch this space for updates.

Counterpoint Series Chapter 1: Management by tactics
This video points to the problems in the widely practiced “management by objectives” and suggests an alternative approach


  1. Prakash.G says

    A very apt and crisp video . However Management by objectives can become even more powerful tool if the consensus is strengthened between sections and dept to get quicker and better results . From my experience Toyota strongly believes in Consensus even though the management by objectives is seen to be practiced.

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