Website, SEO & Paid Media Manager
Vector Consulting Group is a 19-year-old homegrown Indian management consulting company. We offer unique solutions to chronic ‘wicked’ problems in areas of supply chain, operations, sales & distribution, R&D, NPD, retail operations, Industrial CAPEX projects, and software development.
We have a strategic tie-up with TIS Inc., a $4.00 Bn Japanese company. Last year, we opened offices in Indonesia and the US and currently we have projects running in 23 countries.
We are looking for a Website, SEO & Paid Media Manager to take ownership of our digital presence — driving visibility, engagement, and performance across our website and social media platforms. The ideal candidate will blend technical know-how with brand and marketing objectives to ensure that our website remains an effective hub for our content and brand storytelling.
This is a hands-on, high-accountability role where you will be the custodian of our website ecosystem — managing its structure, content, SEO health, and paid digital efforts across multiple platforms.
Role & Responsibilities:
Website Management
- Own the overall website ecosystem — structure, functionality, and performance.
- Coordinate with external website vendors for development, maintenance, and upgrades.
- Ensure smooth user experience, consistent brand representation, and adherence to best UI/UX practices.
SEO & Content Optimisation
- Develop and execute SEO strategies to improve search rankings and organic traffic, time spent and lower bounce rate.
- Conduct keyword research, on-page/off-page optimization, and site audits.
- Guide internal teams on SEO-friendly content creation and other necessary forms of on-page/off-page content creation.
- Track and report on SEO performance using analytics and webmaster tools.
Paid Media Campaigns
- Plan and manage paid campaigns on LinkedIn, Twitter, YouTube, and Google (Search & Display).
- Monitor campaign performance, analyse impact of campaign in terms of objectives – traffic, website engagement, etc, and optimise spends for maximum impact.
- Ensure all campaigns align with brand and content marketing objectives.
Technical & Analytical Oversight
- Provide technical guidance to vendors — particularly around HTML, CSS, React, Next.js, and Laravel frameworks.
- Ensure technical SEO best practices are implemented across the website.
- Leverage Google Analytics, Search Console, and other digital tools to track performance and recommend improvements.
Cross-functional Collaboration (Optional)
- Work with internal marketing and content teams to plan publishing calendars and campaigns.
- Maintain brand tone, grammatical accuracy, and content consistency across all pages.
- Collaborate closely with leadership to ensure digital efforts reflect strategic priorities.
Required Competencies:
- Website management (maintenance and project management for new development)
- Content deployment
- Proven track record in running successful LinkedIn, Google, YouTube, and Twitter campaigns.
- Proficiency in tools such as Google Analytics, Google Ads, LinkedIn Campaign Manager, SEMrush, Moz, Ahrefs, or Screaming Frog.
- Keeps abreast of new technologies in website design/development and maintenance and drives required change.
- Proficiency in English and a keen eye for grammar.
- Self-driven, detail-oriented, and able to work independently with minimal supervision
What's an offer:
- Opportunity to learn & to grow with a rapidly growing consulting firm.
- One of the best organization cultures in the industry
Required Experience:
- 5 - 10 years of experience managing websites, SEO & Paid Media preferably in a professional services or B2B environment.
- Strong understanding of website management and web technologies: HTML, CSS, React, Next.js, Laravel.
Qualification:
- Open to all streams.
- Must have formal education/certification on website development and maintenance.
Compensation:
Competitive salary as per the market.
Work Arrangement:
Monday to Friday, work from office (Thane location).
