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In this chapter, Dr. R.C. Bhargava, talks to Satyashri Mohanty, about how Maruti focused on improving the customer’s car buying experience (pre and post purchase) to build long term customer loyalty.

Role of management in making India a manufacturing hub | Chapter 4: Mastering customer loyalty for long-term success

Role of management in making India a manufacturing hub | Counterpoint Podcast | Vector Consulting Group

In this chapter, Dr. R.C. Bhargava, talks to Satyashri Mohanty, about how Maruti focused on improving the customer’s car buying experience (pre and post purchase) to build long term customer loyalty.Previous episodes: Episode 1: https://bit.ly/VCG_Podcast_Ep65Episode 2: https://bit.ly/VCG_Podcast_Ep68Episode 3: https://bit.ly/VCG_Podcast_Ep73

In this chapter, Dr. R.C. Bhargava, talks to Satyashri Mohanty, about how Maruti focused on improving the customer’s car buying experience (pre and post purchase) to build long term customer loyalty.Previous episodes: Episode 1: https://bit.ly/VCG_Podcast_Ep65Episode 2: https://bit.ly/VCG_Podcast_Ep68Episode 3: https://bit.ly/VCG_Podcast_Ep73

Ep#75 Role of management in making India a manufacturing hub | Chapter 4: Mastering customer loyalty for long-term success

Welcome to the Counterpoint podcast, brought you by the Vector Consulting Group.  Each episode will explore how systems thinking combined with rigor of causal thinking of hard sciences can be applied to design breakthrough solutions for complex and chronic business problems across industry segments. The focus of each podcast is to validate the theoretical constructs behind these innovative solutions and to discuss the practical aspects of implementing them.

Welcome to the Counterpoint podcast, brought you by the Vector Consulting Group. Each episode will explore how systems thinking combined with rigor of causal thinking of hard sciences can be applied to design breakthrough solutions for complex and chronic business problems across industry segments. The focus of each podcast is to validate the theoretical constructs behind these innovative solutions and to discuss the practical aspects of implementing them.

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