
Key to disruptive innovation lies in finding a breakthrough solution to a chronic industry problems. This requires one to break away from thinking within norms of an industry. The “Big Idea” presents such breakthrough solutions which have not just been conceptually developed, but also tested and successfully deployed with at least one or two leading players of the industry. Big idea section is an attempt to share this knowledge in the public domain.

Revving up the agri-equipment business
Find out how agri-equipment businesses can quickly ramp up operations to take advantage of the rising demand in the segment.
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Pandemic-resistant manufacturing and distribution
Find out how consumer goods companies can build immunity with six levels of supply chain flexibility.Read more
- Satyashri Mohanty, Puneet Kulraj and Sachin Jain
Managing the COVID 19 crisis: A supply chain approach
Covid-19 pandemic represents a novel dilemma - Do you choose a country's economy or health of its people? What is the way out of this dilemma?Read more
- Vector Consulting Group
Battle for India’s retail market: Who will rescue traditional stores from online retailers?
A replenishment based distribution system can help consumer good companies protect their traditional channel from being decimated by e-commerce.Read more
- Satyashri Mohanty & Dr. Shelja Jose Kuruvilla
Balanced scorecard: A promise unfulfilled
Find out why the Balanced scorecard is a weak strategic management tool!Read more
- Satyashri Mohanty & Dr. Shelja Jose Kuruvilla
The Race from BS IV to BS VI: How to win by solving the woes in Auto R&D
Read to understand how R&D divisions can respond competently to sudden regulatory requirements like a quick conversion to BS VIRead more
- Vivek Chopra
Spare the trouble
Ensuring spares availability is naturally a major challenge due to the enormous variety of parts involved across the portfolio of the OEM’s vehicles.Read more
- - Satyashri Mohanty & Dr. Shelja Jose Kuruvilla
Not so Agile
The assumptions of Agile Methodology of software development create several challenges which derail projects. Find out how?Read more
- Satyashri Mohanty
Generic Drug Development:The Prescription for Success
Find out how companies can crash lead-time in their filing process, increase FDA submissions and earn higher marginsRead more
- Satyashri Mohanty & Dr. Shelja Jose Kuruvilla
Exploiting Sales Capacity
Find out how the salesmen can focus on selling and not waste time on sales support tasks!Read more
- Satyashri Mohanty & Dr. Shelja Jose Kuruvilla
Overcoming the Threat of E-tailers
Find out how brands and retailers can evolve themselves by using TOC while addressing the needs of customersRead more
- Kiran Kothekar
The Road Less Travelled
Find out how companies can solve the sales dilemma with ‘pull’ mode of salesRead more
- Puneet Kulraj