Jindal Stainless Ltd.
Jindal Stainless Ltd., with a manufacturing capacity of 1.1 million tonnes PA, is India’s leading manufacturer of stainless steel. The company manufactures and sells a range of stainless steel flat products, including slabs, blooms, flat bars, hot rolled and cold rolled coils, plates and sheets and special products including, precision strips and coin blanks.
Understanding that customer requirements were evolving rapidly and that the old ways of working were cumbersome, the company underwent a massive transformation to establish a high-velocity supply chain and an agile operational model. By disrupting industry paradigms, the company reinvented its entire supply chain by viewing it from the lens of the customer. Production transitioned from MTO (Make To Order) to “pull” replenishment-based MTA (Made To Availability/Anticipation) for nearly 1,000 SKUs (~70% of total SKUs). Shop floors were aligned to respond only to colour-based replenishment signals. The warehouse network was optimised to cater to customers in smaller batches at multiple locations. Procurement lead time was shortened to reduce the risk of exposure to highly volatile nickel prices.
The exercise successfully steered the whole supply chain, right from sourcing and planning, to manufacturing and sales to a customer-centric approach. This virtuous cycle of change in the company brought financial and operational benefits summarised below:
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